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"Conflict Free" Diamonds

"Conflict Free" Diamonds

"Conflict Free" Diamonds

Make your perfect proposal with a “conflict-free” diamond

The diamond trade has, and continues to, fuel some of Africa’s most savage civil wars in countries such as Liberia and Sierra Leone. Some 200,000 people have been killed in Liberia and a million forced from their homes over recent years as a result of the fighting. The diamonds which are mined and sold by warlords to buy weapons have come to be known as “conflict diamonds”.

This is an issue which is very important to us at Nafisa Weddings, so much so that we are pleased to announce an exclusive partnership with DeJoria (see www.dejoria.co.uk). DeJoria is an established UK based diamond jewellery business, created by John Paul DeJoria, co-founder of the world famous hair product brand Paul Mitchell. John Paul’s business ethics means that DeJoria ONLY use diamonds which are assured to be “conflict-free”

Nafisa Weddings is proud to be working with DeJoria who wholeheartedly endorse every legitimate initiative to eradicate the disgraceful trade in conflict diamonds. They also forge strong relationships with their customers by providing a bespoke service and select the finest quality certified diamonds from around the world.

As wedding planners, we often receive enquiries for sourcing diamonds for clients, either for their engagement rings or their wedding bands. However, more recently, we have had a number of queries about “conflict-free” diamonds. We believe that recent publicity has brought this issue to the forefront of the public domain. Therefore, couples want – and should rightly expect -reassurance that the diamonds they buy are genuinely “conflict-free” The spotlight will fall even more greatly on this issue when Warner Bros release their Hollywood blockbuster "Blood Diamond" in January, starring Leonardo DiCaprio. The film is set against the backdrop of civil war and chaos in 1990's Sierra Leone.

DeJoria and Nafisa Weddings believe that clients should always insist that diamonds used in diamond engagement rings and wedding rings be “conflict-free”. After all, a diamond is given as an expression of love and should not be tarnished by a dark history.

Please visit DeJoria’s website for stunning diamond engagement rings, eternity rings, diamond wedding rings, and other beautiful diamond jewellery and save yourself up to 40% compared with the high street.

www.dejoria.co.uk
Tel 0845 355 1164

For further information, you can visit
http://www.dejoria.co.uk/conflict-free-diamonds.html

"Conflict Free" Diamonds